Channel Box PRIME

Channel Branding for the 21st Century

Increase Revenue. Retain Viewers.


The PRIME Branding Package brings users the concepts they are familiar with from Channel Box 5, including the scripting engine, the control panels, the integration with automation, and much more — with many new and innovative concepts combined with speed and ease of use.

Nevertheless, the PRIME Branding Package is not a traditional "channel branding system". It’s a "business branding system" designed to deliver efficiencies to operations, engineering, and management by combining branding with a clips package for playout. In fact, it's not even a hardware-based system. Former hardware-dependent features such as DVE, clips, audio mixing etc., are now driven by software, making PRIME an extraordinarily flexible solution.

The PRIME Branding Package is part of the PRIME Graphics Platform, architected to support either independent or numerous packages that can operate simultaneously from a single PRIME server. The packages can be used together or as standalone products, creating a flexible yet extremely powerful solution with a low Total Cost of Ownership.

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The System


    At the core of the PRIME Graphics Platform is the PRIME Video Engine - a resolution agnostic, high performing 64-bit rendering engine, ready for the today’s demands and tomorrow’s. It’s based on GPU and CPU rendering power, which means it’s framebuffer independent. The result is a future-proof solution, as the PRIME Graphics Platform automatically benefits from the increasingly expanding development in GPU and CPU technologies.


    The PRIME Video Engine includes the PRIME Designer, a powerful design tool, allowing for the industry’s fastest turnaround from creation to playout.

    • The new Designer user interface provides drag-and-drop design for quick and easy scene construction.
    • Features all-new asset browsers and a scene designer with an easy to use yet powerful timeline interface.
    • PRIME’s Advanced Data Object provides drag-and-drop, filtered data-binding to scene elements.
    • ChyronHego’s NewsTicker can provide back-end data streams to PRIME.
Key Features
  • Software-based

    As all graphics and effects are generated using GPU technology, PRIME takes advantage of the most advanced rendering providing all the power.

  • Advanced & Unique Effects

    Wow your audience with easy to use, customized transitions, including unique Warp Effects Technology, Auto-Follow, Mask, Render Texture, and more.

  • Easier Design and Data Connection

    Drag-and-drop design for quick & easy scene construction. An all-new browser & a scene designer with an enhanced timeline. PRIME’s Advanced Data Object provides drag-and-drop, filtered data-binding to scene elements, and ChyronHego’s NewsTicker can provide back-end data streams to PRIME.

  • Multi-Channel with Preview

    Quality assurance feature insures operator confidence through preload of scenes to test play actions for each output channel.

  • Built-in Content Distribution

    Publish, share, upload and view content via Channel Box PRIME’s built-in Content Distribution Manager.

Product Information Sheets