Virtual Placement

Making virtual graphics a simple reality

Virtual Placement

Advanced Virtual Graphics Made Easy

Virtual Placement from ChyronHego is a remarkably powerful tool that turns the complex art of placing virtual graphics within live video into a quick and simple process. With no need to add any specialist camera encoders or lengthy calibration processes, virtual graphics can be placed into a scene within minutes of setup, ready for use in a multitude of applications.

The system can be used in virtually any live broadcast scenario, from augmenting physical studio-sets with virtual objects or live broadcast graphics and video feeds, to much larger scenes such as sports arenas, race-tracks or landscapes. The aim throughout is simple: to place virtual elements into a live scene to make them look physically real and in harmony with the environment they are projected into.

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The System

    Virtual Placement is based upon highly advanced image-processing algorithms and uses only the live video feed to calculate the real-time pan, tilt and zoom movement of the broadcast camera. The result is a highly accurate, low-latency and reliable tool that can make what has always been a complex and time-consuming task a much easier proposition.

    With the addition of optional software modules, Virtual Placement can also be deployed in specific production scenarios. For downstream production workflows, a special anchor-tracking module uses scene-cut detection technology to cope with the challenges of placing virtual graphics into multi-camera feeds. 

    Additionally, for a number of arena-based sports such as football, tennis and several others, specific software modules can be added to Virtual Placement to enable both perspective and distance awareness by the system. This not only allows for the easy placement of team badges, scores, statistics, sponsor logos and other virtual graphics into the field of play, but it also is one of the crucial components in providing the world’s only solution for live tracking graphics by integrating with ChyronHego’s TRACAB Player Tracking data.

Key Features
  • Quick and easy to use

    No need for camera encoder hardware or long and complex calibration processes. It just works.

  • Real-time camera-tracking engines

    Low latency with only 3 frames from live video input to virtual graphics placement output.

  • Versatile for many production type

    Can be used in studios or on OBs, either upstream or downstream.

  • Open to a wide variety of content

    Can place static graphics, animations and live graphics or video feeds into a scene.

  • Cost-effective modular structure

    Choose the modules that best suit your production needs.

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